BFS Baur Fulfillment Solutions: A new era of user-friendliness and solution orientation

06. Aug 2024

BFS Baur Fulfillment Solutions: A new era of user-friendliness and solution orientation
BFS Baur Fulfillment Solutions: A new era of user-friendliness and solution orientation

Our subsidiary BFS Baur Fulfillment Solutions successfully launched its new corporate website in December 2023. This new website marks a significant step towards a more user-friendly and solution-oriented online presence. But what exactly makes the new website so special and how does it differ from the old version?


About BFS Baur Fulfillment Solutions

BFS Baur Fulfillment Solutions is a provider of fulfillment services that has been operating successfully on the market for 20 years. The company offers comprehensive and customized solutions in the areas of customer service, logistics, payment management and IT.

With a clear focus on the needs and requirements of its clients, BFS has established itself as a reliable partner for numerous companies, for example in the fashion sector for the s.Oliver Group with the brands comma and Liebeskind Berlin.

The need for a new website

The old BFS website resembled a digital company brochure that mainly spoke from the company's perspective and offered little added value for the target group. The one-sided communication and the complex, convoluted structure of the website made it difficult to make contact and access important information, especially on mobile devices.

Old BFS website
Old BFS website
The new website: Focus on user-friendliness and solution orientation
New BFS website
New BFS website

With the new website, BFS is pursuing clear and customer-oriented goals. The focus is on the mentality: "You have a problem - we have the solution!" This philosophy is brought to life through the new website and reflects the values of the company's 20-year history.

The new website not only presents the capabilities and core competencies of BFS, but also offers users numerous ways to get in touch. Several touchpoints such as contact forms and a chatbot facilitate interaction and communication.

Another key feature of the new website is the reduced amount of text: instead of long texts, there are now compact text snippets that get to the heart of the matter and make the pages clearer. This also significantly improves user-friendliness on mobile devices.

Current and future developments

In order to offer interested parties the opportunity to find out more about BFS, a "News" section has been added. Current company news and reports worth knowing about customer service, logistics and payment management are published here. White papers can also be downloaded, providing further information on references and cooperation with other clients.

The BFS Baur Fulfillment Solutions website will continue to evolve in the future to meet the needs and interests of potential customers. Current projects include ongoing search engine optimization to improve the visibility of the website on search engines such as Google. In addition, work is to be carried out on AI solutions in order to be able to respond flexibly and in a personalized manner to individual customer requests.


In summary, the improvements make the new website a valuable tool for users looking for solutions. With clear, customer-oriented goals and improved user-friendliness, BFS is setting new standards in digital communication and interaction. The improvements also help to increase the presence and effectiveness of BFS Baur Fulfillment Solutions in the digital space.

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Autorin
Sybille Beiß
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Welcome to the JobsBlog 💛! My name is Sybille and I work as a Marketing Manager at BFS Baur Fulfillment Solutions, a subsidiary of the BAUR Group. If there are any exciting topics at BFS, I'll let you know here 😊.
Enjoy reading!

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